LAKE GENEVA

VISIT Lake Geneva has named former state Tourism Secretary Stephanie Klett as its next president and CEO, according to a news release.

Klett, a Beloit native, served as tourism secretary for eight years under former Gov. Scott Walker. For 18 years, she hosted the “Discover Wisconsin” television and radio series, for which she won an Emmy.

“Some of my early memories include the wonders of the Lake Geneva area,” Klett said in the release. “This opportunity to represent a community I’ve loved for so long is special to me, and I can’t wait to get going.”

Klett will begin the Lake Geneva job April 8. She will cover “strategic planning, business development, marketing, promotions, building strong partnerships and keeping the organization well managed and financially fit,” the release states.

Under Klett’s watch, the state’s tourism economy grew nearly 40 percent and added 25,000 tourism jobs, according to the release. Tourism expenditures totaled $20.6 billion.

“She has been a visionary in the world of tourism and brings great energy and exceptional skills to our organization,” VISIT Lake Geneva Board Chairman Michael Jackson said in the release.

GazetteXtra.com does not condone or review every comment. Read more in our Commenter Policy Agreement

  • Keep it clean. Comments that are obscene, vulgar or sexually oriented will be removed. Creative spelling of such terms or implied use of such language is banned, also.
  • Don't threaten to hurt or kill anyone.
  • Be nice. No racism, sexism or any other sort of -ism that degrades another person.
  • Harassing comments. If you are the subject of a harassing comment or personal attack by another user, do not respond in-kind. Use the "Report comment abuse" link below to report offensive comments.
  • Share what you know. Give us your eyewitness accounts, background, observations and history.
  • Do not libel anyone. Libel is writing something false about someone that damages that person's reputation.
  • Ask questions. What more do you want to know about the story?
  • Stay focused. Keep on the story's topic.
  • Help us get it right. If you spot a factual error or misspelling, email newsroom@gazettextra.com or call 1-800-362-6712.
  • Remember, this is our site. We set the rules, and we reserve the right to remove any comments that we deem inappropriate.

Report comment abuse

Users on iOS devices (iPhone, iPad) are currently unable to comment. This is a known bug.