Janesville80°

Super survey ask kids about most memorable TV ads

Print Print
Stan Stricker
February 11, 2010
— Some Super Bowl TV ads may be more memorable than others, especially for children.

Kids can be impressionable, especially when it comes to advertising during high profile events. That's why Youth 2 Youth Director Debbie Fischer was eager to help with a national survey asking local youth what the most memorable ads were for them. The anti-tobacco advocate says 200 Rock County youth were surveyed, along with 13,000 across the nation. She says the top answers locally centered around Doritos and beer. One goal of the survey is to see how this type of exposure may effect children's behavior. Fischer says the results will be used to create alcohol awareness programs with other local advocacy groups.


The Drug Free Action Alliance conducted the national survey.



Print Print