Entrepreneurship major earns approval at UW-W

By GAZETTE STAFF Tuesday, Sept. 29, 2009

WHITEWATER — The UW System Board of Regents has approved a new bachelor of business administration degree in entrepreneurship for UW-Whitewater.

Whitewater is the first UW System school outside of UW-Madison to offer an undergraduate entrepreneurship major.

The major will bring together faculty members and courses from business disciplines including marketing, finance and management.

Students will become familiar with issues confronting entrepreneurial and family businesses, learn how to evaluate the viability of business proposals and develop familiarity with management and growth through strategic plans, consulting projects or implementing their own businesses.

Entrepreneurship graduates also will be able to prepare start-up business plans and learn advantages and disadvantages of various forms of financing.

Entrepreneurship is already strong at UW-Whitewater, where an active student chapter of the Collegiate Entrepreneurs Organization won national awards last year. The group sponsors the popular Warhawk Business Plan Contest each year.

The major has drawn support from regional business and community leaders, and will enhance campus collaboration with local and regional agencies and organizations. An alumni advisory board is being formed.

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