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Snuggling business opens in Madison

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Associated Press | November 18, 2013

MADISON -- Madison business that's offering snuggles for $60 an hour says it's finally open after receiving the necessary city permits.

The Snuggle House in Madison was supposed to launch last month, but city officials said it had not obtained a certificate of occupancy and to show that it has hiring, training, security and other written protocols. The city wanted assurances the Snuggle House is a legitimate business and not a place of prostitution.

Owner Matthew Hurtado says the Snuggle House has a thick manual detailing proper protocol, eight security cameras, and his staff has extensive training on how to handle various scenarios.

Staff member Lonnie Johnson tells the Wisconsin State Journal  two appointments were handled Friday.



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