Blain Supply, the exclusive provider of management, merchandising and distribution services for Blain’s Farm & Feet retail stores, plans to make a 43,000-square-foot expansion to its corporate headquarters on Racine Street.

It also plans nearly 20,000 square feet of ancillary support space.

That follows the recent completion of a 122,500-square-foot addition to the company’s distribution warehouse that runs along Wright Road. Blain now has about 500,000 square feet of distribution space that serves 34 Blain’s Farm & Fleet stores in Wisconsin, Illinois and Iowa.

In the coming decade, Blain Supply expects to add about 80 employees to work at the 63-acre campus.

“As a second generation family-owned business, we’re very excited to see our company ready to grow again,” said Jane Blain Gilbertson, co-owner of Blain Supply and Blain’s Farm and Fleet stores.

“We are surrounded by a dedicated and talented group of business associates in our companies, and we look forward to adding to that team in the years to come. This expansion to our facility will provide the space to accommodate that growth over the next decade.”

Founded in 1955 by brothers W.C. (Claude) Blain and N.B. (Bert) Blain, Blain’s Farm & Fleet stores are specialty discount retailers. Each receives management, merchandising and distribution services from Blain Supply in Janesville.

The stores and Blain Supply, however, are under separate ownership.

Blain’s Farm and Fleet recently received approval to open a new store—its 35th—in Rockton, Ill.

“This corporate headquarters expansion provides another strong signal that Rock County is continually positioning itself as a competitive and long-term business investment location,” said James Otterstein, Rock County economic development manager.

“This is a well-established company that got its start in 1955. It’s continued to grow and expand, and the community has benefited from that.” does not condone or review every comment. Read more in our Commenter Policy Agreement

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